@jauhar123 | Posted 10 Jun. 2019
With most businesses using Artificial Intelligence these days to run their business, chatbots are equally gaining popularity and importance in customer engagement. Chatbots not only cut the cost for an organization but also enhance customer experience on your website, which leads to more conversions for your business. Here are some of the ways by which you can improve customer engagement on your website using SmartBots.
Customers can engage with a chatbot in a similar way they would engage in an online conversation with live customer support executives or employees. Further, customers, these days are more comfortable with text rather than on phone calls, hence tend towards chatbots.
Unlike humans, chatbots do not rest and are available at any given time of the day. Most companies cannot afford human staff at different hours of the day; hence, they employ chatbots. It is not necessary for customers' needs to arise within your business hours, and often, they arise outside of working hours.
Though some chatbots are designed to imitate human intelligence, other kinds of systems have been developed around the thought of letting computers do things that they originally were built to do, and they are, handle repetitive tasks, such as calculations or database searches.